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Welcome to Akkerman & Co. We are a small but passionate team of problem solvers, business managers, storytellers, writers & marketing specialists that improve and grow businesses and organizations.
We have a talent for identifying hidden issues that are negatively impacting your business while simultaneously identifying and exploiting missed opportunities.
Our ability to quickly understand your business from an internal viewpoint as if we are a part of your team while also seeing your business from an external viewpoint, much like the public and potential customers would, is key to our high success rate.
We identify how people with different backgrounds, experiences and lifestyles perceive your business, products and services. And we also understand their needs, wants and demands.
We work to increase the effectiveness of a group or team and help companies reach their goals more rapidly and with greater success. This talent and ability is often possessed by those referred to as “Impact Accelerators” or “Force Multipliers”.
We excel at building trust and ensuring everyone knows about and understands your business or project. These efforts coupled with our ability to pinpoint untapped business potential and growth opportunities provide businesses and organizations with the ability to reach goals previously considered unattainable.
Our objectives are straight forward and simple...
- Identify and exploit untapped opportunities and potential
- Identify your internal & external communication strengths and weaknesses
- Tighten and improve your messaging
- Discover and share your story
- Improve your image
- Increase your visibility
- Boost your brand awareness
- Ensure you are recognized, understood and trusted
- Engage & connect you with people
All of which results in…
- Increased business, decreased operating costs and the freedom to focus on your operations.
What we offer…
Development, Improvement & Management of…
- Business Dev. (identifying challenges, sourcing opportunities & relationship building)
- Creative Content (copy writing, storytelling & imagery)
- Professional Writing (for HR, sales, operations, tenders etc)
- Damage Control (protecting your brand & image)
- Public Persuasion & Media Relations
- Social Media/Digital Ad Management
- Marketing Strategy
- Branding Strategy
What you can expect…
- An improved image
- Increased brand awareness
- Heightened visibility
- A broader customer base
- Improved customer, public & corporate interactions
- Increased customer & public engagements
- Increased business
- A stronger bottom line
- And the freeedom to focus on your operations
1
Awareness
The result of creative content – brand recognition – skilled writing – marketing
2
Engagement
Visibility, perception & image are crucial when connecting with people
3
Action
Brand awareness & trust improve performance and clear messaging leads to sales.
4
Result
When combined, they result directly in growth, opportunities & revenue.