- unrealized business
- and lost profits
- understanding & trust
- a competitive advantage
- increased business
- new opportunities & growth
- you are understood
- you get noticed
- you grow
- content development
- brand strategy
- public engagement
- social media management
- public & media relations
- damage control
- staffing/recruiting solutions
- business development
- brand awareness
- visibility & trust
- customer interactions
- public engagement
- increased business
- happier employees
- a stronger bottom line
Welcome to Akkerman & Co. We are a small but passionate team of impact accelerators, force multipliers, storytellers, writers & marketing specialists that improve and grow businesses and organizations.
We have a talent for putting ourselves in your position and quickly understanding your business or project, as if we are a part of your team. At the same time, we see your business from an external viewpoint, much like the public and potential customers would.
We identify how people with different backgrounds, experiences and lifestyles perceive your business, products and services. And we also understand their needs, wants and demands.
We work to increase the effectiveness of a group or team and help companies reach their goals more rapidly and with greater success. This talent and ability is often possessed by those referred to as "Impact Accelerators" or "Force Multipliers".
With a fresh (outsider) perspective we uncover and share your story through creative writing, meaningful content, engaging stories, striking imagery and marketing campaigns that connect you with people, build trust and ensure everyone knows about and understands your business or project. These efforts coupled with our ability to pinpoint untapped business potential and growth opportunities provide businesses and organizations with the boost they need to reach a level of success previously considered unattainable.
Our objectives are straight forward and simple...
- Identify and exploit untapped opportunities and potential
- Identify your internal & external communication strengths and weaknesses
- Tighten and improve your messaging
- Discover and share your story
- Improve your image
- Increase your visibility
- Boost your brand awareness
- Ensure you are recognized, understood and trusted
- Engage & connect you with people
All of which results in...
- Increased business
- Decreased operating costs
- The freedom to focus on your operations
What we offer...
Development, Improvement & Management of…
- Creative Content (copy writing, storytelling & imagery)
- Professional Writing (for HR, sales, operations, tenders etc)
- Damage Control (protecting your brand & image)
- Business Dev. (sourcing opportunities & relationship building)
- Public Persuasion & Media Relations
- Social Media Platforms
- Social Media Presence
- Advertising Strategy
- Marketing Strategy
- Branding Strategy
What you can expect...
- An improved image
- Increased brand awareness
- Heightened visibility
- A broader customer base
- Improved customer, public & corporate interactions
- Increased customer & public engagements
- Increased business
- A stronger bottom line
- And the freeedom to focus on your operations
Awareness
The result of creative content – brand recognition – skilled writing – marketing
Engagement
Visibility, perception & image are crucial when connecting with people
Action
Brand awareness & trust improve performance and clear messaging leads to sales.
Result
When combined, they result directly in growth, opportunities & revenue.